Change is in the air. Can you feel it? We all know that change is constant and inevitable, but thankfully some changes are clearly announced. A sailor, for example, can expect stormy weather from a red sunrise. Many changes, however, are subtle and can sneak up over time. connect BI, tramada®’s business intelligence (BI) capability, can help [...]
Measure, Improve, Profit. Investing in any significant purchase comes with it, the responsibility to do a little homework prior to purchase. Commonly we make a list of all the must-haves and nice-to-haves, talk to others with relevant experience, consider the options, then determine transition periods and timing. When converting to a new mid/back office like tramada® [...]
Business insights: using your data goldmine May 22, 2018 - "Information is the oil of the 21st century, and analytics is the combustion engine.” Peter Sondergaard, Gartner. The phrase we use here at Tramada Systems - Reporting is in our DNA - is more than marketing spin; it’s a fact, and has been since our product was first [...]
Artificial Intelligence: adding value to travel April 17, 2018 - What does artificial intelligence have in store for agents and travelers? With the hype in travel being on the topic of Artificial Intelligence (AI) and concerns around how bots may take over the world, there has been a lot of discussion in the travel industry [...]
Choosing a Technology Partner - 25 Point Checklist April 17, 2018 - How do you know that you've made the right technology decision? Whether you’re new to tramada® travel technology or, like most of our clients, you’ve been on our platform for several years - or perhaps you’re still in the process of selecting the solution [...]
Leisure Travel agencies typically experience fraud either by clients using stolen credit cards or by causing a charge back after they travelled. This is one of the reasons the travel industry has a low credit rating. First impressions Customer fraud has increased significantly in recent years due to use of the internet to research and book [...]
This saying is never truer than when sifting through reams of travel data to try to understand metrics like your clients’ travel spend behaviours or analysing corporate travel policy compliance. Data visualisation, employed by Business Intelligence (BI) systems, uses charts, colours and maps to help you spot trends, patterns or variances in data easily. The [...]
If Business Intelligence (BI) is the question then the answer for travel agents has to be Return on Investment (ROI). ROI has two sometimes opposing indications; improved productivity and better customer service. Imagine being able to achieve both by using technology – the oft touted “do more with less” premise. That is exactly what BI [...]
